At this point, we talk to understand your company's needs and identify the most suitable service for you. We discuss deliveries, deadlines, steps and budget.
2nd moment
Together in purpose
Clarity and lightness.
I will send you a detailed project proposal, including the deliverables and budget we discussed on the call. Once approved, you will receive the contract, briefing template and invoice for the 50% down payment. We can move on to the next steps once you have signed, completed and paid.
3th moment
Immersion meeting
In the case of brand creation, two immersion meetings are held, one per week.
After sending proof of payment and completing the briefing, we will conduct recognition and scenario analysis exercises, covering areas such as vision, offers and competitors. Your answers will help us identify the differences that will be applied in the brand's strategic communication methods.
4th moment
Research and construction
Approximate duration: 2 weeks
Based on the information from the immersion or briefing, I begin developing drafts and tests. From there, I digitize one to three visual concepts aligned with the message and we schedule a presentation of the project.
5th moment
Presentation, refinement and delivery
Up to 2 rounds of adjustments
I present the results of the work at a meeting. If adjustments are necessary, I make the corrections and send them by email or present them at a new meeting if further explanations are required. After conclusion and the final payment of 50%, I deliver the brand versions with a basic usage guide, when necessary, a brand guidelines manual.
I liked the questionnaires and I believe that this broadens the ideas for creating the requested visual identity.
It was a good job overall! Rebecca - Decent t-shirts